The new mobile app from Rugs.com includes an augmented reality-based virtual try-out feature.
Now available on the Apple App Store and Google Play, the Rugs.com app provides shoppers more than 100,000 design options, AR-supported visualization tools, and deals sent directly to user smartphones.
Key features of the online rug retailer’s new consumer app include an AR tool that lets shoppers virtually place any rug in a room through the phone camera, viewing it at true scale on the floor to confirm size, color and style fit before ordering. A visual search feature enables customers to upload or snap a photo of any rug from a magazine, home or a Pinterest pin -and instantly see visually similar styles from the Rugs.com catalog.
In addition, customers can search by a full color palette to shop rugs that harmonize with an entire space rather than a single accent, and product pages include tailored guidance for an exact rug with recommended pairings for furniture finishes, wall colors, and flooring types.
Other features include summarized product reviews that distill a rug’s full review history into overview of what customers like, recurring concerns and the details they care about most; as well as a streamlined shopping hub that lets customers see the latest promotions, track orders, manage returns, find best-sellers and unique products, and track carts and wishlists.
The app is free to download and includes the company’s guarantee of free shipping on every rug and 30-day free returns. Rugs.com is a family-owned business with more than 60 years of operation.