JazzCash, a subsidiary of the global digital operator VEON, has reached a landmark milestone by onboarding its 1 millionth Raast QR-enabled merchant. This achievement highlights the rapid expansion of Pakistan’s national instant payment system, Raast, which was launched by the State Bank of Pakistan in 2021 to foster interoperability and financial inclusion. The millionth merchant, Behbud Crafts—a retail outlet dedicated to women’s empowerment—was personally onboarded in Islamabad by VEON CEO Kaan Terzioğlu and Jazz CEO Aamir Ibrahim, signaling the platform’s role in digitizing both micro-entrepreneurs and established non-profits.
As the operator of Pakistan’s largest digital payment acceptance network, JazzCash is a central driver of the country’s transition toward a cashless economy. In 2025 alone, the platform processed over PKR 15 trillion in transactions, an amount equivalent to approximately 13% of Pakistan’s GDP. With a registered user base of 58 million, JazzCash continues to focus on formalizing the economy and providing secure, intuitive financial services to underserved populations, including women-led enterprises, while aligning with the national agenda for economic transparency.
