Page 8 - SAMENA Trends - October 2019

FEATURED SAMENA TRENDS

Q. Telecom Infrastructure is the Today UAE leads among the top 20 Our teams work closely with large
backbone of success. What are your countries with the fastest fixed broadband enterprises as well as the SMB sector.
latest advancements on network and speed and connectivity in the global The opening of the ‘Hello Business Hub’
infrastructure in the UAE? fixed broadband speed index. Etisalat added value through innovation enabling
also witnessed increased broadband them with the right tools and services to
A. Our customers have seen the evolution penetration this year with the doubling of drive into this digital future. We have also
of technology with every generation, right the speed for businesses and consumers. empowered small businesses by doubling
from 1G to 2G offering mobile for the of broadband speeds giving them the
masses, and then to 3G which was the Q. How do you expect 5G and digital professional edge with higher speeds and
beginning of the broadband era, moving to transformation to empower the future of making their business future ready.
4G bringing the real multimedia experience business?
with higher speeds and capacities. With 5G, all businesses will leverage the
A. We expect businesses to lead the 5G low latency, high bandwidth and mass IoT
While we continue to deploy the 5G network revolution driven by their desire to meet ability to connect IoT devices. This will allow
across the UAE, 4G LTE network coverage their varied requirements from connecting the deployment of integrated solutions and
reached 99.4 percent and 3G covers 99.8 a single location, to using networking to accelerate digital transformation, drive
percent. FTTH has reached 95.7 percent connecting smart facilities with the latest productivity improvements, efficiency
of homes across the UAE, maintaining the technologies like AI and robotics. All of gains and enhance customer efficiency
UAE’s position as a global leader in FTTH which will open opportunities to increase faster than before.
for the third consecutive year, according revenue, reduce operational costs and
to the latest international report from the create unique experiences. Etisalat is well geared for the future
FTTH council. offering high capacity solutions enabling
You can witness the power of digital new possibilities. We are working
Etisalat continues to transformation in Etisalat’s major closely across different sectors in the
deploy 5G network across projects like Dubai Parks and Resorts, adoption of 5G solutions mainly energy,
our partnership with Ministry of Interior
manufacturing, healthcare, real estate and
the country while 4G on creating a centralised smart fire alarm property. Technologies like AI and robotics
LTE network coverage system ‘Hassantuk’ using state of the art will facilitate remote monitoring, analysing
real time data, bring energy efficiency and
IoT systems, and mega projects like Expo
reached 99.4 percent and 2020 to be one of the most connected enable autonomous transportation.
3G covering 99.8 percent places on Earth with 5G powered
innovations.

8 OCTOBER 2019