Page 19 - SAMENA ELITE - January-May 2025
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        communication service providers      expanding high-speed internet in    of bringing broadband to islands,
        to offer low-cost internet to low-   areas where laying cable or fiber isn't   mountains, or other remote areas
        income residents prompted AT&T       feasible. AT&T’s use of FWA to replace   where cables can't easily go. In
        to pull its FWA product out of the   aging DSL connections shows how     the Middle East and Africa, FWA is
        state. The company said the rates    flexible the technology can be during   becoming a key tool to connect
        mandated by the law made further     periods of infrastructure transition.  underserved communities. Some
        investment there unworkable. This                                        operators in these regions are
        shows how quickly state-level        Globally, FWA is on an upward       exploring newer technologies like
        rules can impact the availability of   trajectory. There were around 160   5G RedCap to make FWA even more
        service. Internationally, governments   million FWA connections at the end   affordable.
        are increasingly seeing FWA as a     of 2024, and that number is expected
        tool for digital inclusion. Many are   to climb to 350 million by 2030. By
        offering subsidies or setting up     then, nearly 80% of those connections
                                                                                     Globally, FWA is on an
        favorable policy frameworks to       are expected to run on 5G networks.
                                                                                    upward trajectory. There
        support its expansion. For instance,   Asia-Pacific is set to lead the charge,
        Qatar’s regulatory body is updating   especially countries like India, where   were around 160 million
        its telecom rules to encourage       millions of users have already signed   FWA connections at the end
        competition, with FWA expected to    up for 5G FWA in just over a year.    of 2024, and that number
        benefit from those changes.          In the U.S., FWA is proving popular     is expected to climb to
                                             with people in their mid-30s to early
                                                                                     350 million by 2030. By
        In terms of competition, FWA is      50s—a group that values quick
                                                                                   then, nearly 80% of those
        making a noticeable dent in the      setup and better service than older
        dominance of cable. Consumers        broadband options.                    connections are expected
        are responding well to the ease                                              to run on 5G networks.
        of installation, lower costs, and    Among providers, T-Mobile continues
        improved service quality. Some       to grow rapidly, reporting over 6.4
        studies even suggest that customer   million FWA subscribers by the end   Looking ahead, FWA is well-positioned
        satisfaction with FWA is now higher   of 2024. Verizon has more than 4.8   to play a bigger role in global
        than with cable. Cable companies,    million. In India, Reliance Jio had over   broadband. As 5G networks continue
        in response, have been lobbying      4.8 million FWA customers by January   to expand and evolve into
        against additional spectrum          2025, while Bharti Airtel had just under   5G-Advanced, and as tools like AI
        allocation to mobile carriers, arguing   900,000. These figures reflect both the   help manage networks more
        it threatens their position in the   demand for better connectivity and   efficiently, the performance of FWA is
        market. Wireless industry groups     the aggressive strategies companies   only expected to get better. The gap
        like CTIA and 5G Americas have       are using to grab market share.     between wireless and wired
        formed new coalitions to counter this,                                   broadband is narrowing, especially in
        launching campaigns like "End the    FWA adoption varies by region. In   terms of speed and reliability. While
        Cableopoly" to promote the benefits   North America, the market is shaped   there are still challenges—like
        of 5G home broadband and push for    by fierce competition and a push to   managing bandwidth, securing
        more spectrum access.                outpace cable providers. Europe is   enough spectrum, and ensuring
                                             seeing growth too, especially in rural   consistent service—operators are
        FWA is also becoming a solid         areas where fiber isn't easy to deploy.   pushing ahead with innovation. With
        alternative to older broadband       Operators there are offering plans   continued investment and supportive
        technologies, including DSL and, in   that mirror traditional broadband,   policies, FWA is likely to become a
        some cases, even fiber—especially    helping customers make the switch.   central part of how the world stays
        in rural or hard-to-reach places.    In Asia-Pacific, rapid rollout is driven   connected.
        Its lower deployment costs and       by need and geography—many
        faster setup make it appealing for   countries there face the challenge















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