Now TV announces the launch of a new STEM Learning Pack to serve the needs of families with kids in Hong Kong. The pack is designed to provide 6 to 12-year-old kids with an enjoyable and multi-dimensional learning experience where they can learn together with their parents outside of school.
STEM learning is highly popular in Hong Kong educating children in four specific disciplines – science, technology, engineering and mathematics – through an interdisciplinary and applied learning approach. STEM integrates these four subjects with real life experiences and hands-on applications to empower children to be inquisitive, think critically and explore new horizons. Now TV’s new STEM Learning Pack provides a home and family friendly ecosystem for children to learn through TV, interactive apps and educational toys which reinforce the STEM disciplines.
Specially curated learning programs on topics such as the universe, nature, science, mathematics, art and culture and animal kingdom will be available in the all-new Now Learn On Demand library (including programs from renowned content partners such as BBC Studios Distribution Limited, Boat Rocker Media and Bomanbridge Media Pte Ltd) as well as a 24x7 Da Vinci channel (Ch 460). All these exciting programs will be available on pay-TV and the newly re-designed Now Player Junior companion app. Subscribers to the STEM Learning Pack may also enjoy fun and educational interactive games and short video clips through the Da Vinci Kids app. To complement learning with hands-on experience in robotics and science, the pack comes with a set of 12 STEM learning toys from 4M, a Hong Kong-based company that specializes in educational toys. The toys will be delivered hassle-free to the homes of the subscribers every two months through the 24-month subscription.
Ms. Janice Lee, Managing Director of PCCW Media Group, said, “The new STEM Learning Pack further strengthens the family proposition of Now TV. We are excited to expand our content offering to create an environment and provide tools for parent-child learning outside school. STEM learning has been growing in popularity, and it is our aim to make learning fun for children through edutainment programs. Children will have a completely safe platform when they are surfing for entertainment via Now TV and Now Player Junior app.”
Now TV strives to provide the most comprehensive world-class entertainment to families in Hong Kong. Already with a strong lineup in international sports, Hollywood blockbusters, award winning drama series, variety shows and lifestyle programs from around the world, Now TV believes parent-child edutainment not only enhances children’s learning and creativity outside of school, but also nourishes the parent-child relationship.
In addition to the STEM Learning Pack, Now TV customers can choose from a
comprehensive array of family entertainment such as Asian and western drama series
including Game of Thrones, variety shows and the latest Hollywood blockbuster movies,
along with top-quality coverage of major European soccer leagues and many other popular
sports.
For subscription details, please call Now TV’s customer service hotline on +852 2888 0008, or
visit the website at nowtv.now.com/.
Source: PCCW Press Release
