Left Field will be “testing the creative limits of video journalism and cinematic storytelling,” the company said, with the development of specific content for social platforms, including Facebook, Twitter, Instagram and YouTube.
“NBC Left Field is a new internationally-minded video troupe that makes short, creative documentaries and features specially designed for social media and set-top boxes (STBs). Our small team of cinematographers, journalists, animators and social media gurus aims to unearth stories and breathe creative life into current headlines. While pushing boundaries at home and abroad, NBC Left Field will also be serving as an experimental hub for NBC News style, treatment and audience engagement,” Left Field explained on its website.
Variety reported that the hub’s first videos include a story about refugee squatters in Amsterdam and a profile of the Museum of Failure in Sweden. In addition to documentary content, it will offer audio extras and live-streaming.
Source: https://www.rapidtvnews.com/2017061547628/nbc-news-launches-social-video-hub.html#axzz4k1xcjAxx
