Mobile phones have evolved considerably over the past two decades from being just simple communication devices to becoming the most innovative compact entertainment systems empowering people to view content on demand whilst having the ability to share their most intimate moments all from the palm of their hand.
Smartphones are rapidly increasing in demand across the world and in the GCC region. In fact, a recent study conducted by Google highlighted that the UAE ranked number one in global smartphone penetration at 73.8 percent.
Furthermore, the Emirates is also recognized as having the largest smartphone and internet users in the world, with the biggest Facebook user base in the Gulf with more than 93 percent of the population logging on to this social media platform to share their knowledge, opinions and experiences.
"Smartphones are becoming an extension of their owners and as such, they need to be designed and engineered to not only make calls, capture moments, and offer accessibility, but to be fashionable, and ensure innovative design with mass appeal," remarked Yong Geun Choi, President, LG Electronics Gulf.
"As such, consumer demand and expectations have unveiled trends that smart phone manufacturers like LG are taking into strong consideration when developing the latest innovative smartphones, placing emphasis on delivering trendsetting products that boast features such as increased display size, voice computing, single handed usability, durability and longer battery life," he stated.
Given the constantly changing mobile landscape with many new mobile products having been introduced recently at MWC 2017 like LG’s G6, consumers can expect evolving trends to takeover this space.
