Digi.Com Bhd (Digi) revealed that the group’s investment in Sarawak amounts to more than RM135 million collectively in capital expenditure (capex) over the past three years.
According to chief executive officer Albern Murty in an exclusive with The Borneo Post, Digi is clearly the preferred digital partner for internet-loving Sarawakians, who are among the highest data users on the group’ network.
“This continued trust from our customers is what drives us to continue challenging ourselves to deliver excellent retail, digital and network experiences for them,” he said.
“Even more so now that the digital world is expanding and customers want to do much, much more on their smartphones.”
He added, “This year, we plan to further expand our 4G plus network into new areas because of the growing demand for internet services in the region, which includes deploying services on our 900Mhz spectrum to provide stronger indoor service, wider coverage and better network capacity.”
In Sarawak, Murty affirmed that Digi has invested more than RM135 million collectively in capex over the past three years to support the group’s focus in bringing high-quality retail and network service experience to customers here.
“To make it easy for customers to engage with us physically, we have refreshed our touch points in prime locations in Sibu, Miri and Kuching among others, while working with our partner dealers to widen our accessibility in other areas of Sarawak including Kota Sentosa, Matang and Vivacity Megamall in Kuching, Star Mega Mall in Sibu, Imperial Mall in Miri and Jalan Masjid Lama in Sarikei in addition to the existing touchpoints state-wide,” he added.
On the network front, Digi has remained steadfast in building and maintaining a network that provides both expansive coverage and excellent quality.
Digi has and continues to work closely with the state and relevant state-backed companies (SBCs) to build a wide fibre and sites network that will ensure East Malaysians get quality service coverage wherever they are.
“These collaborations are important in building East Malaysia into a leading digital region, and the success of the state to benefit from all the social and economic opportunities that come with digitisation.
“These efforts have seen us expanding our network to cover 38 cities and towns in the state,” Murty said.
He added that this includes delivering 4G LTE services into towns further out of the city such as Lundu, Limbang and Lawas among others, and strong 4G+ services in key market centres like Kuching, Miri, Bintulu, Miri, Kota Kinabalu, Sandakan, Tawau.
Murty went on to highlight that where there is 4G and 4G+ coverage, Digi’s customers can now enjoy VoLTE services.
Digi’s network footprint currently is respectively 79 per cent for 3G, 73 per cent for 4G LTE and 25 per cent for 4G+.
Beyond connectivity, Digi is also a big believer that the group is in a position to make a difference in the lives of many, and must do its part to contribute to the betterment of the community where it operates.
“One of the ways is by being a good, equal-opportunity employer creating job opportunities where we are able. We are pleased to share that there are over 2,700 Sarawakians employed in the Digi ecosystem currently,” Murty said.
Digi has also worked with the local entrepreneur community on different platforms across the entrepreneurship spectrum to energise the entrepreneur ecosystem and enable new businesses to start up through the group’s flagship business accelerator and incubator programmes, Digi Accelerate and Digi Incub8.
He added that the latter in particular is focused on being a launchpad for new and budding East Malaysian entrepreneurs in the early stages of venturing into their new businesses.
Overall, Digi hopes its customers will take advantage of the steady network experience built for entertainment, and innovations in our postpaid and prepaid products to do what they love on their mobile – whether for music and video streaming or gaming on-the-go, handle their accounts and consumption anytime, anywhere they want to.
“The idea is for them to fully be in control of their own digital experiences, and for us to enable them easily for customers,” he said.
Source: http://www.theborneopost.com/2017/03/13/digi-invests-more-than-rm135-million-capex-in-sarawak/
