Tunisian telecom equipment maker, distributor and service provider Cellcom will open a sales office for its Evertek products in Cote d’Ivoire, CEO Mohamed Ben Rhouma told news site Ilboursa. “After Morocco, we target West Africa through a presence in Cote d’Ivoire. We have formed a strategic partnership with local investors and we expected to open our Evertek brand shop in within a few months. The announcement was made at the opening of the first Evertek store in Tunis.
Ecofin reports that Cellcom began as a distributor of foreign mobile phones 16 years ago, and now owns Tunisia’s biggest brand, Evertek. The company’s products are available at over 1,000 points of sale across the country, and has a 15 percent estimated mobile phone sales market share and 30 percent in the double Sim-card category.
Source: http://www.telecompaper.com/news/cellcom-expands-to-morocco-cote-divoire--1102504