Recently, the "iQIYI Starship Project" officially commenced at a strategic launch event in Jakarta, Indonesia, where iQIYI announced its partnership with Indonesia's leading telecom provider, Telkomsel. This collaboration focuses on bundled mobile services, joint content production, user promotions, and technical support. Additionally, iQIYI officially launched its Indonesian platform, dedicated to delivering localized Chinese and international content, developing original local programming, and enhancing services specifically for Indonesian viewers.
Li Kaichen, Vice President of APAC & Middle East at iQIYI International
As a streaming platform boasting over 520 million monthly active users, iQIYI is thrilled to enter the Indonesian market this year. Our local team will provide richer and more tailored content experiences for Indonesian viewers. Together with Telkomsel, we are committed to deepening collaboration in mobile products, content creation, and integrated marketing. Furthermore, this year marks the Indonesian debut of the 'iQIYI Starship Project,' which will host international launch events, drama promotions, and membership activities featuring popular Chinese artists, further strengthening cultural exchange and enhancing our brand's global influence.
Dinesh Ratnam, Senior Managing Director for Indonesia, Malaysia, and Singapore at iQIYI
Besides our collaboration with Telkomsel on network stability and attractive service packages, iQIYI independently plans to work closely with prominent local content producers to create original Indonesian series and shows for global distribution. Additionally, we've noted the rising popularity of Chinese dramas among Indonesian viewers and will continue expanding our content offerings to meet this growing demand.
