Digicel Play, a new service provider borne out of the merger of Digicel Dominica and SAT Telecom has officially relaunched services in the country, promising customers affordable superfast broadband connections and cable TV access across the country. To entice new customers to sign up, Digicel Play is offering free installation, a free wireless modem and a free set-top box, along with a discounted promotional offer for early adopters. In a press release, the company said that end users will be able to choose from an entry-level 8Mbps service, rising to a premier 50Mbps package.

TeleGeography’s GlobalComms Database notes that in February this year, pan-Caribbean wireless provider Digicel Group expanded its operations on Dominica through the acquisition of cable TV and internet provider SAT Telecom from previous owner Marlon Alexander. Financial details of the deal were not disclosed. SAT Telecom was issued with a cable TV and broadcasting operating licence in December 1999, and in 2003 received concessions allowing it to provide fixed public telecommunications networks, value added services (VAS), plus fixed and wireless internet access. Since then it has gone on to construct the largest fibre network in Dominica and provides a range of TV, telephony and broadband internet services to residential and business customers. For its part, Digicel Group is looking to diversify its business beyond its core mobile operations and has already moved into the fixed and internet sectors in certain markets, including Bermuda where it acquired internet service provider (ISP) Transact in November 2011.