“www.DawriPlus.com”, Intigral’s leading online and mobile app sports product, has exceeded expectations within the Saudi Market. Officially launched across all platforms on April 21st The Dawri Plus app has surpassed the 110,000 downloads mark, with the website receiving hundreds of thousands of visits during that same span.
Already ranked as the number one (free) Sports App in KSA on the iTunes store, Dawri Plus can be accessed from all digital platforms with almost half of the 110,000 app downloads to date on Android devices, with IOS downloads making up for the rest.
Dr. Ismaeel Makdisi, Intigral’s Acting CEO commented: “At Intigral we are committed to providing relevant and engaging content to consumers on any device anywhere. The figures show that we have achieved this with Dawri Plus giving Saudi football fans a revolutionary way to follow their teams online, and on the go. We see the sports market as a sector full of opportunity to support our continued growth as the Middle East’s leading digital hub. We are dedicated to provide convergence and accessibility of quality and relevant content direct to consumers via products such as Dawri Plus, in addition to through our partner STC”.
Key features of Dawri Plus include live game streaming, exclusive content, mosaic viewing, and replay functionalities allowing users to watch their favorite game events without losing the thread of ongoing matches. In addition, team and player statistics – updated in real time - are available at the user’s fingertips providing a fully immersive viewing experience, where the fan controls the game Saudi Premiere League fans are encouraged to visit www.dawriplus.com and gain access to the existing video library of the 2012-2013 season, and keep up to date with future releases.
Fans accessing www.dawriplus.com on their smart phones and tablets will be prompted to download the relevant app for their full on-the-go Dawri Plus experience.
Key features include:
· Live updates from favorite teams in an innovative and never-seen-before format
· Comprehensive game and player data and statistics updated in real-time
· Action replay video in video features and timeline capabilities for game watching
· Live streaming video on demand for all major events
· Highlights from the games
· Social platform and chat capabilities with other fans while watching the games
· Pause and play-back option during live events
Note: Dawri Plus is currently available in its trial version, the service will be provided with its full features at the start of the 2013-2014 season.
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About Intigral
Formed in 2009, Intigral is a Middle East based digital services provider focused on delivering
digital media content services to regional telecom operators. The company counts a number of leading regional telecom operators as its customers, giving it access to a combined customer base of 34.25 million users regionally. Intigral reported a year-on-year revenue growth of 40 percent in 2012.
For further information:
Elissar Amhaz
Ketchum-Raad Middle East
Elissar. Amhaz@ketchum-raad.com
Source: http://www.dawriplus.com
