May 19, 2007

Contact: Nermeen Negm, Marketing Manager
Tel: 971.4.364.2700
E-mail: nnegm(a)


DUBAI, UAE - May 19, 2007 - SAMENA Telecommunications Council today announced the joining of Cisco to its rapidly expanding membership base.

Cisco is the worldwide leader in networking for the Internet. Today, networks are an essential part of business, education, government and home communications, and Cisco Internet Protocol-based (IP) networking solutions are the foundation of these networks. Cisco hardware, software, and service offerings are used to create Internet solutions that allow individuals, companies, and countries to increase productivity, improve customer satisfaction and strengthen competitive advantage. The Cisco name has become synonymous with the Internet, as well as with the productivity improvements that Internet business solutions provide.

In addition to hardware and software products, Cisco provides a broad range of service offerings to its clients, including award-winning technical support and advanced services. Cisco sells its products and services-directly through its own sales force and indirectly through a network of channel partners-to large enterprises, small and medium-sized businesses, service providers, and consumers. Cisco focuses on three broad areas to guide its business growth: core technologies, routing and switching; the service provider market; and Advanced Technology markets.

Today, with more than 50,000 employees worldwide, Cisco remains committed to creating networks that are smarter, thanks to built-in intelligent network services; faster, in their ability to perform at ever-increasing speeds; and more durable, with a generational approach to an evolutionary infrastructure. In the Middle East, Cisco has two management hubs in Cairo and Dubai, covering the North Africa, Egypt and Levant and GCC regions respectively. It has further offices in Bahrain, Jordan, Kuwait, the Kingdom of Saudi Arabia, Lebanon, Morocco and Pakistan.

SAMENA Telecommunications Council is a tri-regional, non-profit telecommunications association that embodies a community of South Asian, Middle Eastern, and North African telecoms operators, manufacturers, regulatory authorities, and academia. SAMENA aims to be the ultimate promoter of collaboration and knowledge-sharing in the SAMENA region that spans 25 countries.